There’s MindGeek, and then there’s WGCZ Holding—two companies that own most of the major tube sites you’re familiar with. If you’re checking out the XVideos CPP program, you’ve probably already seen the Pornhub review. MindGeek owns Pornhub, while XVideos is the Czech counterpart owned by WGCZ. These companies have been competing for years over who delivers the best tube content, and there’s never going to be a definitive winner. Their platforms offer almost identical experiences for both viewers and content creators. They want your content, and they want to show it to the world—that’s the entire business model.
If you’re unsure about joining a content partnership program, don’t be. The main requirement is stated clearly on their landing page: Do you own content that others don’t have access to?
If the answer is yes, there’s no reason not to share it for profit. And to be clear, “content you own” doesn’t necessarily mean “content you personally produced.” You don’t have to be the performer on camera.
You also don’t have to be affiliated with the original production. As long as you hold the legal rights to sell the videos, you’re free to upload them. Just be cautious—copyright law is serious. Always verify your licenses and, if possible, run things by a legal professional. The consequences range from content removal to full-blown lawsuits.
How It Works
Create an XVideos account, upload content you legally own, and let the views accumulate. You can also create a channel, which is essential if you want to build a recognizable brand.
The Content Partner Program is the upgrade to simple uploading. Anyone can post videos on XVideos, but partners can earn money from their uploads. If the videos are yours, XVideos will share revenue with you.
There’s also a Model Program, which works similarly but requires an identity verification step if you’re the featured performer. It’s simple—provide a photo holding a paper with your username and the date. This helps protect models from impersonators who upload stolen content and profit from it for years.
Brand Marketing Features
Having an XVideos channel gives you room to promote your own website or external content. You can directly link to your sites with ads or subscription pages. In this setup, you’re not monetizing through XVideos itself—you’re using their massive traffic to funnel viewers back to your platform.
This is a powerful strategy, especially for creators or web admins running paid programs. You can post some of your most enticing content on XVideos or upload short teasers to encourage viewers to visit your site for the full version.
The Popularity of XVideos
According to public stats, XVideos is the most visited porn site in the world and ranks among the top websites overall. Their design might look outdated, but the content library is enormous. They’re also known for being slow to remove questionable uploads. Whether that benefits you or not depends on your perspective, but the takeaway is simple: people associate XVideos with raw, amateur, hard-to-find content. That’s a core part of its appeal.
As a webmaster, you want traffic—and XVideos has it. The challenge is that while millions of viewers use the site daily, the platform also hosts billions of videos. Standing out can be difficult.
The best way to increase your odds is through quality and audience engagement. Reply to comments, ask for feedback, and give viewers more of what they want. Build loyalty. A returning viewer is worth far more than a one-time click. With XVideos’ partner program, you’re building a brand, not just uploading files.
Which Content to Post
Your strategy depends on your business model:
If you sell premium content
Use XVideos for previews only. Your goal is traffic, not platform monetization. Post teasers, keep full videos behind your paywall, and direct users to your site.
If you run a tube site with your own videos
You can mix both approaches. Watermark your videos, monetize them, and link back to your site. Just be careful not to spread yourself too thin. If your main objective is traffic, sticking to non-monetized previews with external links is usually more effective.
If you don’t have your own website
This is the simplest path. Monetize everything on XVideos. Enter your payment details, enable monetization, and let the revenue accumulate—as long as you legally own the content.
Tips for Creating Original Content
If you’re producing porn for the first time, here are some straightforward tips:
- Decide whether to follow industry trends or create your own lane. Either approach works; just be intentional.
- Listen to your audience. Start small, develop a basic format, and tweak it based on feedback.
- Give people what they ask for. If viewers want more blondes or more of a certain niche, cater to that.
- Focus on niche communities. It’s easier to grow several tight-knit niche audiences than to appeal to everyone on a site hosting billions of videos.
Remember: on XVideos, you’re a small fish in a huge pond. But with consistency and originality, you can carve out a profitable corner of it.
